Essential parts of a website

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GrafixBox is designed to help Small Businesses with a web design to best represent your company. Organic SEO is an essential for your website to have a placement in major search engines.

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Essential parts of a website

There are 7 essential factors of the website but only the last 3 are directly affecting the position in search Engine Results Page, SERP.

		Repeat business and retention of customers	To get top ranking on search engine result page
1	Site Purpose	Vital	Not a factor
2	Functionality	Very Important	Not a factor
3	Design	Important	Not a factor
4	Content (Quality)	Very Important	Almost negligible
5	Subject popularity (key words)	Very Important	Important
6	Optimization	Not a factor	Vital
7	Backlinks	Not a factor	Vital

The first 4 essentials (Site purpose, Functionality, design and content ) are of utmost importance to your website in order to have repeated business and the retention of customers. Despite their importance, at present time, these first 4 essentials are not being seen by the search engines spiders and are only and solely being assumed to exist by the presence of backlinks.

Search engine "logic" is based on the assumption (often wrong) that inbound links to your website from well respected (high PR) websites is a clear evidence that your website is important, functioning well, have desirable content and therefore deserved high positioning on serp. In the future that may change but for now the search engine have a blind spot and that how you can squeeze yourself to the top of serp.

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